HOW TO SHOOT FOOTBALL STARS DURING A LOCKDOWN
Client’s request
Implement the option of the 1xBet partnership agreement with Barcelona — shooting the club's players.
Decision
We developed the concept of a video with football players, but when it came time to go to Europe to shoot, the borders were already closed.
The client could lose an option in the contract due to a pandemic. We quickly got our bearings and, knowing how well the fans like cartoons, decided to make the video completely in the schedule. All that was required from Barcelona was the remote approval of the script.
While the players defeated the gods to the delight of the fans, the advertising of the client flashed natively on the LED panels of the stadium, as well as at real Barcelona matches. We realized the possibility of shooting even in a pandemic.
Results
The client received the activation of the sponsorship contract and carefully attracted the attention of Barcelona fans to his product.
THE PROCESS OF CREATING A CARTOON
In the backstage about our first cartoon project, all the visual searches and the tiniest stages of production are perfectly visible.